In today’s digital marketing landscape, emails continue to play a crucial role in generating leads and conversions for businesses. According to HubSpot, 94% of marketers find email marketing effective for reaching their business goals. (Vaughan, 2023). Email marketing is essential for engaging, informing, and converting your audience. By keepingsubscribers informed and interested in your brand,ContinueContinue reading “Unit 4: Digital Marketing Channels Assignment 7”
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Unit 2: Inbound & Social Media Marketing Assignment 5
Welcome, everyone! I will embark on a journey into Content Marketing in the Travel Industry today. Today, we investigate the transformative power of Blogs, Videos, E-books, and Podcasts. Blogs Kiersten Rich, the visionary behind The Blonde Abroad, transformed her passion for travel into a thriving platform, focusing on solo female travel. Years of hard workContinueContinue reading “Unit 2: Inbound & Social Media Marketing Assignment 5”
Unit 2: Inbound & Social Media Marketing – Assignment 4
The importance of personal brandingPersonal branding is more important now than ever before thanks to the internet and social media, people can promote themselves with personal branding, let’s face it we have been using personal branding without even knowing it before the internet, job interviews you pitch to your potential new employer, you meet newContinueContinue reading “Unit 2: Inbound & Social Media Marketing – Assignment 4”
Unit 2: Inbound & Social Media Marketing – Assignment 3
Inbound Marketing Report – Kärcher v Nilfisk Each organisation’s approach to inbound marketingKärcher’s approach to inbound marketing is that of simple design and navigation combined with expertise and knowledge, knowing who their customers are (buyer persona’s) with two simple choices, successful and well followed social media, using different platforms to showcase different areas of theirContinueContinue reading “Unit 2: Inbound & Social Media Marketing – Assignment 3”
Unit 1: Evolution of Digital Marketing – Assignment 2
How digital technology has impacted the lives of consumers and businesses around the world. The script/notes from task 2 complete-script-notes-q-cardsDownload Click here or the image above to visit my slideshare Click here or the image above to view video presentation
Unit 1: Evolution of Digital Marketing – Assignment 1
Adobe Marketing Mix – Product Adobes list of products today is long and distinguished, a far cry from the early days of PostScript® the idea of founders John Warnock and Chuck Geschke, a page description language which enabled users to print to external printers, something that gained the interest of Steve Jobs at Apple andContinueContinue reading “Unit 1: Evolution of Digital Marketing – Assignment 1”
